#12 Hacks for a Winning Online Dating Profile


It is difficult knowing what to write on an online profile. Yet, what you write on your online profile matters and will make a big difference to the results that you achieve.

Success online starts with your profile! People fall into the trap of putting something together that doesn’t attract the person they want to date, or they leave it blank.  Don’t underestimate the value of a well-written profile! A Match.com study found that 57% of men and 61% of women carefully read the profile rather than just looking at the pictures.

Leaving it blank reduces the matches you get as it comes across to singles as lazy.

In this blog I am going to cover what you need to create that winning online dating profile!

Most online profiles are bland and boring! They don’t manage to show who you are and stand out from the thousands of other profiles.

These simple hacks will l help you write a winning dating profile that captures someone’s attention with the details that make you unique. 

#12 Hacks to Create an Online Profile that Captures Attention

Hack #1: Simple Facts and Details make all the Difference

Your online profile paints a picture of who you are and gives the person reading it a sense of you. It’s the simple details that will make you stand out. Instead of saying that you love cooking, you can share your signature dish or the go-to recipe that you use when you are in a hurry. It makes you real, relatable and captures attention.

Hack #2: Be Different, be Unique, be YOU

Most profiles are the same, many are vanilla. You want to capture what is unique about you. Maybe you are a Marvel comic buff, have seen every episode of Grey’s Anatomy, you love Brussel sprouts, you can’t do scary movies as they freak you out for days, but still enjoy splashing in puddles or singing in the rain. You could be a direct person, a foodie, hate smashed avo or you are always smiling. Be unique, be you!

Hack #3: It needs to be true

Don’t write what you think someone wants to hear. If it isn’t true don’t say it. Whatever you write in your profile has to real. Endless profiles say that people like to go to the beach, yet they rarely or never go. Maybe you do like the beach, but there would be other activities that better reflect who you are than something you rarely do.

Hack #4 Be Positive

Your profile is an advertisement to the person you want to date. It is about appealing to the person reading it, not a list of what you don’t want. Maybe you know that you don’t want to be with someone who is a couch potato, so you make that clear in your profile. However, it is better to paint yourself as an active person and the right person will see that and select you and the couch potato won’t. If you are contacted by a couch potato you simply have to say they don’t match your lifestyle. A list of what you don’t want paints you in a negative, cynical light and doesn’t give a positive impression. You may believe you are keeping the wrong people away, yet all it does it keep the right people away as well.

Hack # 5: Why is Powerful

Instead of saying what you love, say why you love it! It will make all the difference. It is easy to say you love cooking, long walks or Pilates but telling people why you love them makes you stand out. Why do you love cooking, Pilates or being outside so much? Tell them how outside makes you feel. For example, Long walks are my thing, there is something about being outside that instantly makes my day better and brings a smile to my face. Paint that picture, it is much more interesting and engaging.

Hack #6: Less is More

You may want to include every single detail about you, yet less is more. Mystery and leaving the person reading your profile wanting to know more is powerful. Your profile is like a movie trailer – it should give a glimpse of what the movie is like so people have to see it! It should make the person reading it want to find out more about you.

Hack #7: Say What you Want

You don’t need to appeal to everyone. If you want a serious relationship say so. If you are looking for casual or a hook-up say so. Don’t feel like you are ruling people out by saying you want a serious relationship because it will attract people who want the same thing. It will save you wasted time from those who don’t.

Hack #8: Show more than one side

Don’t fall into the trap of a one-dimensional profile. You might love your job or children yet you are more than that one thing. All sides of your life make up who you are and it is important to show them. Make sure your profile reflects you – it could be your job, passions/hobbies/family and friends. Be diverse!

Hacks #9: Quotes Work

A simple quote or the words from a song can show your personality. If you have a favourite and it reflects you, use it!

Hack #10: Lists Work

You don’t have to be a great writer to have a good profile. You can use lists of your favourite things, facts and passions. It is a cool way to get your personality to shine. Use those unique details about yourself.

Hack #11: Cheesy can Work

You can use romance and charm in your profile, although make sure it isn’t too cliched. You could paint the picture that you are the guy who still enjoys opening doors and buying flowers and proud of it.  Or you could say you enjoy the sound of the rain on the roof while snuggling on the couch. Maybe its corny but can show that you are secure in who you are.

Hack #12: Real about what you love

Be real and put yourself out there in your profile. It’s cool when someone is open about themselves and tells you what they really are passionate about in life. It could be anything from something serious to that they can’t live without their Golden Retriever or they are a die-hard Dockers supporter Show who you are in a positive way.

Here are some simple examples of profiles for Bumble and Tinder.

Different sites have different restrictions on the length of your profile. Tinder allows 500 characters including spaces, Bumble allows 300. On Bumble I remember you take advantage of the questions they ask. If you like to travel I would use the prompt for the best trip ever. Clever use of the questions allows you to paint a better picture.

Profile 1

I’m full of contradictions – driven but lazy sometimes, a bookworm who loves dancing.  My fav things are learning, travelling and meeting new people. Life is short and I want to make the most of it. Looking for someone who always looks for the silver lining in life!

Erin, 27
“Friendly, fun and will go out of her way to may you smile.” – Best friend Sara
“Flosses and takes care of her teeth.” –my dentist
“Surprising when you get to know her. Biggest mistake losing her!!!!” – Ex-boyfriend

“Live with no excuses and travel with no regrets” ~ Oscar Wilde. …

List Profile

Fun facts about me:

  • Everywhere I go, if they have a rollercoaster I have to try it! I always laugh instead of scream, it’s so much fun.
  • I prefer to eat dessert first! In fact, my secret guilty pleasure is anything sweet and chose the green lollies first.
  • Am outdoorsy doesn’t matter where it just automatically makes me feel better!
  • I like a mix of being active and having peaceful moments. I have even learnt to love meditating!
  • Sunsets, beaches and starry nights make me smile.
  • I still enjoy splashing in puddles!
  • The one thing I couldn’t live without is music.
  • My super skill is always being able to the funny side.
  • Family and friends matter to me.

What are your fun facts?

Profile 2

Enjoy lazy Sunday mornings! I cook a mean brunch with bacon, poached eggs and smashed avo. Let me know if you want the secret of the perfect poached egg! Then it’s fun to get outside – it could be kayaking on the river, heading to the beach or catching up with friends for a chilled chat over wine. Looking for someone who enjoys experiences over things and is willing to join me on my next adventure.

Profile 3

I am a mix of opposites, but isn’t everyone? Can be a nerd getting caught up in Marvel comics or you might find me debating politics! I can’t help being passionate about the world being a better place for our kids. Don’t worry though I have my fun side and a wicked sense of humour. What can’t you help being passionate about?

Profile 4

It’s never too late to live the life you have imagined! 50 is the new 40! I love to get out, go on a spontaneous adventure, put the music up too loud and maybe even drive too fast! If you are up for a road trip, with the music blasting and wind in your hair I know we will get on well! Enjoy exercise, my work and great company. Want to join me?

Profile 5

 Nerdy and loves dad jokes! Even if you are not a fan of dad jokes I will have you laughing in no time with my stories/jokes! An engineer – that’s where the nerdy comes in. But don’t worry I am social! My best moments have been laughing and hanging out with friends and family. I am looking for someone who wants to laugh at my jokes and enjoy what life has to offer!

Profile 6

Life is all about doing different things. I love to travel and I am always planning my next trip, there are so many cool places to explore. Although I can be just as happy planning that weekend getaway where we can explore those wineries/breweries that WA is known for. Love chatting, listening and learning. I have a great group of friends, just looking for someone to share it with.

Profile 7

Coffee shops, people watching and cups of tea are all some of my favourite things. Strangely enough, I enjoy cooking and love to surprise the people I love with my latest creation. I am always experimenting in the kitchen.  My latest masterpiece was a Cherry Ripe Cheesecake – it was heavenly, calorie-free of course! Are you brave enough to try my next experiment?

Profile 8

Instead of laid back I am– hyperactive! I love doing something most of the time. There are so many things to explore and I want to make the most of life. I enjoy being outdoors – mountains or sea, why chose! If you are looking for someone who wants variety/fun/experiences, you have found them! What’s your fav thing to do?

I get that profiles are difficult, so why not leave it to the professionals. Profile writing is what we do and It is so much easier and the people who have had their profiles written are getting results! Simply click on the link and contact me.


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